Kicking It Out of The Park With Facebook
I know I promised I was going to use Fridays and Mondays to post more thoughts that were strictly mine—without sharing the posts of others—but this is just too good. In the digital creative agency business, our best asset is to be able to show how technology innovation works. The idea is about finding ways to get people to SHARE your brand and make it theirs—to sell products and services. THAT is what our goal and commitment is for our clients and partners.
This Youtube video from Ikea shows you a viral campaign that leverages Facebook and how they were able to build friends, engage people in a contest and promote Ikea product. A perfect trinity! We love when this happens and love having the opportunity to do this for our clients.
Enjoy the video. Time for you to kick it out of the park!
Best Nicole
Cool concept of using FB to generate real interest for products that totally fit the demographic of customers. I hope they really allow for the Store Mgr to continue to live beyond the campaign. Relationships are more than that.
Twitter: @MATSNL65