We live in a world where consumers actively resist marketing. So it’s imperative to stop marketing at people. The idea is to create an environment where consumers will market to each other. (from Seth Godin’s Super Ideavirus Vook)
This entry was posted on Monday, March 15th, 2010 at 2:46 pm and is filed under Online Marketing. Tagged: Brand Evangelism, CONSUMERS, IDEAVIRUS, NICOLE MCKNNEY, SETH GODIN, SHARE, VOOK, WW.BCADGROUP.COM, Youtube. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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