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    Are You Reaching Your Customers with 140 Characters Yet?

    May 28th, 2010

    I have written many articles about Twitter in the last few years that I have been writing this blog. There are many out there -that are still trying to figure it all out – along with many other social media sites such as Facebook and Linkedin. While you continue to ponder or assume that many of the people you are trying to connect with and target may not be there – guess again. On Twitter alone there are more than 100 million users and many small businesses have already begun to use it as a free resource to market their business. I tell our clients all the time that even if you are not ready to use social media – I can almost guarantee (I still go by the adage that their are no guarantees in life!) – that your current and potential customers already are and better yet they are talking about YOU. The question becomes are you reaching out and talking to them? Read the rest of this entry »


    Bill Gates Joined Twitter a Week Ago – How About You and Your Business?

    January 26th, 2010

    Not sure if you heard but Bill Gates joined Twitter and already has 300,000 followers. I have been on Twitter for a year and we have about 1170 followers which is pretty good, as I like to read most of my tweets throughout the day and that is a lot of info to go through and absorb.
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    Negative Reviews Can Be Beneficial and Yes Boost Sales

    September 29th, 2009

    A few posts back, I wrote about the importance of online ratings and reviews and directly related it the experience I had over this past summer in selecting my new computer.
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