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    Whole Foods a Model for Success With Social Media

    September 14th, 2009

    I have been watching Whole Foods for a while now and have used their example in the world of social media to many clients. As a fan of the Whole Foods grocery store (even when those delicate personal conversations have touched a nerve), it is a  place where you can get organic foods—both prepared and fresh—with a sense of community attached in the shopping experience. And as a business model, Whole Foods lends itself to social media quite beautifully.
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    Twitter Generates $48 Million of Media Coverage in a Month

    July 20th, 2009

    The talk from Twitters critics is that it is cooling off—that it is not a viable source from which to engage and connect. The article that I am going to feature today, comes from Advertising Age and certainly gives a reason to second guess that particular viewpoint. Hey, it may be worth a second look if you have already written Twitter off.
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