Headlines Are the Deal Maker!
December 13th, 2008I am definitely a fan of anyone who aims to teach me something new each and everyday. One of my favorite ‘tutors’—and probably one of yours—is Seth Godin. His blog posts teach me something each day and they often do it with a humorous edge that cleverly points out the obvious. I think many of us spend so much time looking to find the answer in some calculated, statistical way (because ‘it can’t possibly be that simple’) that we often miss the point. So many solutions would reveal themselves—brilliant, flashing light bulb moments—if we could just sit still and allow ourselves to ignore the clutter. The jargon. The white noise.
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Tagged: BLOG POST, COMMUNICATION, COPY, DEWEY, HEADLINE, JOE SUGARMAN, LIGHT BULB, NEWSSTAND, NICOLE MCKINNEY, SALES, SETH GODIN, TRUMAN
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