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    New Mobile Ads—Benefits can Add Up

    May 1st, 2009

    One of the big questions I get at the end of many of the meetings I attend….is what is next—beyond social media in the next 12 to 24 months? I always answer mobile. The convienience of being able to access information on your phone that’s tailored to your needs—at any time, any place, whenever you want—really speaks to many.
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    Paying More Attention to Mobile

    March 26th, 2009

    I have had two new client meetings this week and both asked the same question. Where do I think things are going to move to in the next 12 to 24 months? As my expertise comes from a business and strategic perspective, and as I am not a technical architect (but an avid student of digital and new media as it relates to brand strategy and marketing) my answer to both was mobile.
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    Holiday Wish-Lists from Friends and Family All Found Online!

    December 11th, 2008

     

    As the holidays are fast approaching, I would be remiss if I didn’t find a holiday theme that ties in with technology. There are a gazillion articles out there that talk about retail and the various online offers, coupons, price reductions, free shipping, “tell a friend and receive” programs and the list goes on.
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