Over the weekend, I happened to check out the blog of a former co-worker of mine: a rather brilliant strategist and British bloke with a wicked sense of humour. Two weeks ago, he posted a commercial for a UK charity named Barnardo’s: an organization campaigning against the demonization of children (yep. You read it right). This notion in and of itself left me dumbfounded. Then I watched the ad.
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The other day, I had a discussion with Nicole (my partner in crime) regarding her “Twitter as a news source” post. As our chat wore on, we eventually made our way to a comment she made about her exec friend’s desire to get PR within the printed pages of Canada’s most reputable national paper, The Globe and Mail.
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Recently, I read an article on Scobleizer about the virtues of “ugly” sites. Comments such as “more sticky” and “generally more fun to participate in” were mentioned to justify the revenue driving power of “anti-marketing design”. That, and the notion there’s more street-cred (so to speak) in sites that look like my 5 year-old put them together. Why? Because they don’t look like blatant marketing ploys (just thinly disguised ones, in my opinion).
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You know, even when I was a young girl I felt different. I wasn’t into the same things as a lot of the other little girls—skipping about in their little dresses and pigtails. I was a loner. I enjoyed reading and writing my own little stories; I could spend hours drawing and not even care whether I saw another human face (other than the one I’d just sketched). I always thought I was a bit of an odd-ball—not that there’s anything wrong with that! So from my somewhat unique vantage point, it’s interesting to me to see how this whole ‘Motrin’ debacle has been playing out.
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Here’s the dark, frightening truth… Read the rest of this entry »