Women and Word of Mouth = Social Media
March 1st, 2010I got this link from Twitter via @thepowerofsmall author Lynda Thaler and CEO of The Kaplan Thaler Group.
We are working on all sorts of digital projects these days—many of them are contests—with the plan to build a fan base, so they can begin to engage and connect with their clients one-on-one. As we continue to guide and educate our current clients with social media strategies and execution – we are always trying to sell new clients who have yet to really get engaged. As a women owned and run business – I always use the analogy that social media is a natural for women. It is focused on how we communicate. We like to tell stories and share our ideas. If we have a great experience we want the world to know and when we don’t we want the world to to know that too.
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