What is Your Business Giving to Your Followers in Return For Their Engagement?
January 25th, 2010In all relationships there is give and take. In the world of social media, many companies are now eager to leap into the world of social media networking—in particular Facebook and Twitter—to build their communities. There are many vehicles to do this and many businesses are giving away free coupons, for products and services, as a reward to those that join their fan page or tweet about their products and services. Others are making donations for charities that they support (e.g. we will donate $1.00 for each Facebook fan that signs up).
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