I was chatting with a new client today about social media and how it can be utilized to elicit a positve and engaging response from your customers—especially when they are uphappy. In our discussion, we talked about companies who are getting it right—and Domino’s pizza came to mind for us both. Have you seen their recent TV spot about how they “say that customers complained that their crust was like cardboard and their sauce had no taste.” They continue on to mention how they were listening and have made changes to those EXACT things! Bravo Domino’s. Well it gets better…
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My best friend in California, Debra Oakland, posted this very informational article about all the twitter tools available to you on her blog: http://www.guidetohomebasedbusiness.com/blog/. As the conversation continues to be Twitter Tweetin and with many still asking…what….how…why…..these online tools will help you navigate how to best utilize this great messaging social media tool. For many, the jury is still out as to how effective this tool will be for them; for others, they see the current value and find the format addictive. For myself, I am networking with new people—always  finding all sorts of information relevant to our business—and I also use it to drive traffic to the blog you are reading now.
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